Hamlin & Jordan Create Coolest NASCAR Team Facility
23XI Racing, co-founded by Denny Hamlin and NBA legend Michael Jordan, has set a new benchmark in NASCAR with their state-of-the-art Airspeed headquarters in Huntersville, North Carolina. This 114,000-square-foot facility embodies a Silicon Valley ethos, combining cutting-edge technology with innovative design.
From the hanging greenery in the break room to the meticulously selected Jordan Brand colors, every detail reflects Hamlin’s vision. Inspired by top-tier Formula 1 setups, the workspace is designed for efficiency and collaboration. Airspeed’s modern amenities not only enhance performance but also serve as a powerful recruitment tool, attracting talent from within and outside the NASCAR industry.
The facility’s strategic layout facilitates seamless workflow, essential for the team’s competitive edge. Featuring an interactive video wall, transparent work bays, and a purpose-built workflow line, Airspeed epitomizes modern racing innovation. The site even includes room for expansion, demonstrating a commitment to long-term growth and success.
23XI Racing’s new headquarters represents a significant investment in NASCAR’s future, showcasing the team’s dedication to pushing boundaries and setting new standards in the sport.
For more information, visit 23xiracing.com/media
IMAGES: 23XI Racing & NASCAR
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